We make things simple and uncomplicated and we give space for ideas.
He creates what is later displayed in the show cases of BackWerk, Brezelkönig und Caffè Spettacolo in Switzerland; Riccardo Brunet is Food Developer at Valora. Together with his team he scouts tomorrow’s trends and writes new recipes.
The Germans love good snacks and are prepared to pay good money for them. The business is booming. As Germany’s biggest food service bakery, BackWerk carried out a study of snacking for the first time.
Ever more people live alone and eat away from home. But for today’s mobile population, food not only has to be available quickly and at any time, it also has to be ultra fresh and healthy. How Valora lives up to these trends.
Under the motto «Handmade with Love», the first avec store with an entirely new design and product range opened in Bern in mid-July. From the …
Continue reading “«Handmade with Love» – the new avec store, from the idea to the opening”
A Valora team developed the new concept for the avec stores in just five months. This concept incorporates the latest food-on-the-go and convenience trends, and …
Continue reading “avec: towards a new concept with courage and at full throttle”
Caffè Spettacolo has been supporting the ANEI coffee cooperative, representing several indigenous groups from the north of Colombia, since 2014. Their beans – organically grown …
Continue reading “Caffè Spettacolo: Do some good by drinking coffee!”
The popular Panini stickers are once again available at Valora points of sale for the 2018 football World Cup in Russia. An analysis of sales …
Continue reading “Panini fever: the stickers are being collected and swapped once more”
With the takeover of the food service company BackWerk, Valora has expanded its presence in Germany by more than 300 outlets. While in the past it specialised in inexpensive bread, BackWerk today positions itself as an indulgence destination with feel-good food.
