{"id":9163,"date":"2021-02-24T07:00:00","date_gmt":"2021-02-24T06:00:00","guid":{"rendered":"http:\/\/stories.valora.com\/?p=9163"},"modified":"2021-02-24T07:20:05","modified_gmt":"2021-02-24T06:20:05","slug":"valora-promotes-vegan-and-vegeterian","status":"publish","type":"post","link":"https:\/\/stories.valora.com\/en\/valora-promotes-vegan-and-vegeterian\/","title":{"rendered":"Vegan and vegetarian: Valora promotes meat-free alternatives"},"content":{"rendered":"\n

Vegan hot dogs and pretzels \u2013 vegetarian sandwiches and salads: Valora formats are expanding their range of meat-free and plant-based products. For the climate. And for the changing eating habits of their customers.<\/strong><\/strong><\/p>\n\n\n\n

\n\n\n\n

In January, over a million people all over the world again abstained from animal products. \u201cVeganuary\u201d (from vegan and January) is the name of the campaign in which three Valora formats participated this year: avec, Brezelk\u00f6nig and Caff\u00e8 Spettacolo contributed financial support to the campaign. Caff\u00e8 Spettacolo also launched new vegan products. Brezelk\u00f6nig extolled the virtues of its purely plant-based hot dog. avec promoted almost 40 vegan products \u2013 including bars, crisps and sandwiches.<\/p>\n\n\n\n

\n
<\/div>\n<\/div>\n\n\n\n

Their participation in Veganuary was no coincidence. Valora takes climate protection seriously and has defined specific measures in its sustainability strategy: reduce food waste<\/a>. Make efficient use of energy. Promote environmentally friendly products<\/a> \u2013 including through an \u201cattractive vegan and vegetarian selection\u201d.<\/p>\n\n\n\n

Background: animal farming is resource-intensive and causes considerably more greenhouse gas emissions than cultivating plant-based foods. According to WWF<\/a> Switzerland, switching to a vegetarian diet can reduce the ecological footprint by one quarter, going up to 40% for a vegan diet.<\/p>\n\n\n\n