Valora’s retail formats traditionally offer a physical range of products comprising, among other things, print media, tobacco products, food and non-food items. While hardly visible, services that offer telephony, gift cards as well as new payment and pick-up/drop-off options are growing strongly. The point of sale is increasingly transforming into a service centre. This is being made possible by innovative digital solutions with third-party companies as well as proprietary solutions and the dense network with around 2,800 points of sale. These serve customers in a convenient manner at the interface between the online and offline worlds – always close by and at their service in the evening and at weekends.
Photo: Noë Flum / Illustrations: Daniel Karrer.
BackWerk: food service bakery with a feel-good offer
With the takeover of the food service company BackWerk, Valora has expanded its presence in Germany by more than 300 outlets. While in the past…